Profit Marketing Solutions – How Do I Market My Fitness Business?

They’re buying accountability and results. People do not value things that are free. Let’s consider the difference between a free trial client and paid trial client. Person A puts their contact information for a free week, if they don’t show up, there’s no loss. Person B pays for $89 for a trial, they are much more likely to show up because they don’t want to waste that money. They value it.